Client: Sandham Psychology Services
Industry: Psychology Services
Services Utilized: Graphic Design and Website Design & Development, Paid Advertising (Facebook & Google Ads), Digital Strategy, Technical Support, Conversion Optimization
Website: sandhampsychological.ca
When Tricia Sandham first launched her virtual private practice, she knew two things for certain: she wanted the freedom and autonomy of running her own business, and she was passionate about working with clients in a way that reflected her deep ethical standards and personal values.
But starting out, her online presence didn’t reflect the heart of her work. Apart from a basic Psychology Today listing, there was no consistent way for potential clients to discover her services—or understand the care and expertise behind them.
That changed when she made the bold decision to go all-in on her business. She left her part-time job, reached out to our team at Flight Plan Marketing, and committed to building a practice that could grow.
“I had an unmanaged website that was not getting much attention. My business was difficult for clients to find, and I had only a few clients.”
Tricia approached us with one primary goal: create a more professional website that would help her attract new clients. But what started as a simple redesign quickly evolved into something more powerful.
Together, we clarified her niche, identified her ideal clients, and built a digital marketing foundation to support long-term growth.
Through collaborative strategy sessions, SEO and paid search campaigns, and the launch of a clean, therapist-forward website, Tricia’s practice began to gain traction. More inquiries came in. Her calendar started to fill.
“My experience has been amazing. With your help and patience, I’m on my way to articulating how I envision my practice. I’m excited to see how it unfolds as we continue to work together.”
In addition to digital marketing, we guided a full rebrand of Sandham Psychological Services. This included:
The result is a brand that feels intentional, grounded, and aligned with her mission of creating safe, non-judgmental spaces for healing.
Tricia’s private practice now feels more aligned with her vision—both in who she serves and how she shows up online. Her confidence as a business owner has grown alongside her caseload.
She’s thinking not just about getting more clients, but about what’s next:
“Since working with Flight Plan Marketing, I’ve learned about SEO, Google Ads, and the value of social media. I’ve developed a marketing strategy—something I didn’t have before. Now I have hope that my business will grow and be successful.”
As Tricia continues to shape the future of Sandham Psychological Services, we’re proud to remain her digital partner—offering ideas, support, and strategy as she scales.
We’ll be there to:
Because building a brand that reflects who you are and what you stand for isn’t just smart marketing—it’s the foundation of meaningful, sustainable growth.
Flight Plan Marketing is a full-service marketing and consulting agency helping businesses take off with bold branding, high-performing websites, smart digital campaigns, and strategic growth plans.
