Online advertising is the best way to capture your audience and direct them to your site, products and services. An effective advertising plan uses keywords and search phrases that are a bigger bang for your buck, and don’t waste yours or your consumers’ time.
Google Ads (previously known as Google AdWords) is a powerful advertising platform that allows businesses to reach their target audience through search engine advertising. When used in conjunction with an SEO marketing campaign, Google Ads can provide a significant boost to a business’s online visibility and help drive more traffic to their website.
One of the key benefits of Google Ads is that it allows businesses to target their advertising efforts to specific keywords and demographics. This means that businesses can reach potential customers who are actively searching for products or services like theirs. Additionally, Google Ads campaigns can be easily tracked and measured, making it easy for businesses to see the results of their advertising efforts and make adjustments as needed.
Another advantage of Google Ads is that it can provide almost immediate results. Unlike SEO, which can take months to see significant results, Google Ads allows businesses to start seeing a return on their investment almost immediately. This can be especially beneficial for small businesses with limited resources, as it allows them to quickly generate leads and grow their customer base.
In summary, Google Ads is an effective complement to an SEO marketing campaign, providing businesses with a way to quickly reach their target audience and drive more traffic to their website. The platform allows businesses to target specific keywords and demographics, track and measure the results of their advertising efforts and see immediate results.
Understanding your company’s goals, the industry you work in and your underlying business objectives is key for Pay-Per-Click Marketing.
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Flight Plan Marketing employs a team of analysts designed to create, monitor & optimize google ads designed to meet your specified ad goal. Whether that’s sales, phone calls, website traffic we work to optimize your ads by utilizing both Google Adwords & Google Analytics to track web traffic trends & behaviours, ultimately reaching your target customer. Your success is our success and an improvement in ROI signifies growth!
Flight Plan Marketing will help you with campaign targeting, placement & bidding to ensure you meet your targets. Backed by analytics & customization, the goal is to ensure your campaign is profitable.