Comprehensive Plans | Creative Strategies | Proven Results

Comprehensive Plans | Creative Strategies | Proven Results

Our Team

Travis Whyte

Travis Whyte

President & Project Manager

Travis holds an B.Sc. in AstroPhysics and an M.Ed. in Educational Technologies, and has taught web development strategies at Kings University in Edmonton. Travis has been integral in the web industry for 20 years, and has consulted with hundreds of clients, bringing a variety of custom web applications to market.

Flight Plan Marketing is the second start-up adventure for Travis, having previously founded, grown, and sold another website development company Whytespace Ltd. In the summer of 2012, Whytespace merged with a larger Edmonton-based marketing company and continued serving over 200 clients.

After a 7 year transition period, freelancing with other marketing companies and forging a new career as a professional pilot with WestJet, Travis has now partnered with two of his former colleagues to bring their collective experience and talents to the small business community in Edmonton and beyond. 

Education & Certifications
Contact Information
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Katie Wojtowicz

Katie Wojtowicz

Digital Marketing & Social Media Manager

Katie is Flight Plan’s Digital Marketing & Social Media Manager. She also has a bachelor’s degree in management, a marketing diploma from NAIT, and over 10 years experience working with small businesses. Katie and Travis first met over 6 years ago while working together at a previous agency and became a powerhouse project management team that allows them to collaborate very effectively and efficiently bringing great value to the clients they help.

When not helping coordinate client social media projects and performing marketing research, Katie is senior project manager of her household where she supervises her 3 wonderful children and her husband Marek.

In the words of our client…  “Katie is our digital marketing agency lead. She’s very experienced with social media, SEO, content marketing, and much more – basically she’s a power hitter for all things digital. She’s also super fun to work with!”

Joel Pelletier

Joel Pelletier

User Experience, Graphic & Web Designer

Joel is Flight Plan’s Senior Graphic Designer & Web Projects Lead. He has a marketing diploma from NAIT and a digital media and design diploma from Dev Studios. Joel and Travis go back almost 20 years to their humble beginnings with the Learn Alberta project. Now with well over 200 hundred website projects in his portfolio, Joel brings his creative genius to every new design.

Joel lives and works from the peaceful mountains of the Kootenays with his three boys and their ferocious dog Juan Carlos! In his free time, Joel is an outdoor enthusiast, masterful carpenter and professional photographer.

Edited in Prisma app with Stewardess

Kassidy Kelly

Social Media Strategist & Content Creator

Kassidy is our resident social media strategist. She has her bachelor’s degree in professional communications and over 3 years experience in social media marketing. She has worked with clients from every industry from aviation to real estate, and even fine arts!

You can find her power cleaning, traveling, and teaching tap dance at local studios when she’s not creating content for Flight Plan Marketing.