We’re a collaborative team of strategists, marketers, designers, and content creators with backgrounds in business, education, design, and digital media. Together, we blend creative thinking with practical execution to help our clients grow.
When a project calls for skills beyond our core team, we reach out to a trusted network of freelance experts we’ve worked with for years—specialists in advanced SEO, Google Tag Manager, Google Ads, server administration, and web development. We manage everything in-house, so to you, it feels seamless—like your team just got a little bigger.
Travis is a strategist, educator, and tech expert with over 20 years of experience in the web industry. With a B.Sc. in Astrophysics and a Master’s in Instructional Design, he’s always been driven by curiosity and a passion for problem-solving. Flight Plan Marketing is his second entrepreneurial venture—his first, Whytespace Ltd., was a successful web design and development company that he built, grew, and exited through a merger in 2012. Today, Travis leads client projects with a steady hand, combining technical expertise, business strategy, and a deep understanding of digital trends. When he’s not managing projects, you’ll find him flying part-time as a professional pilot on a business jet for AirSprint—his other passion.
Katie is the engine behind our digital marketing campaigns. With more than a decade of experience and a background in business and marketing, she brings structure, creativity, and strategy to everything she touches. Katie’s work blends SEO, content creation, social media strategy, and paid social ads to help clients get found—and stay relevant. From writing copy to analyzing data, she’s a pro at creating campaigns that convert. She also runs a busy household with three kids, where she’s mastered project management, leadership, and multi-tasking like a true professional—skills she brings into every client campaign with confidence and heart.
Brooke brings energy and style to the Flight Plan team as our go-to social media content creator. With a background in interior design and a sharp eye for visuals, she crafts social content that’s engaging, polished, and always on-brand. She’s also a licensed pilot with big ambitions to split her career between marketing and aviation—much like Travis. Her creative instincts, storytelling skills, and drive to pursue bold goals make her a dynamic force on the team and a natural fit for our fast-moving projects.
Violet is the creative force behind much of Flight Plan’s visual work. After completing two years of design studies at MacEwan University, she’s spent the past five years shaping our brand and client projects with a strong eye for detail and a modern, clean aesthetic. Whether designing a logo or building a full visual identity, she blends current trends with each client’s unique style. Outside the studio, you’ll likely find her at a skatepark in Vancouver—where her bold, expressive style finds new inspiration.
Andrea has nearly two decades of experience in marketing, communications, and design. She combines a creative eye with an analytical approach to help clients find their voice and connect with their audience. By blending organic marketing, content creation, and brand strategy, she crafts purpose-driven solutions that help businesses get found and stay relevant. In her free time, Andrea loves camping, hiking, and keeping up with her daughter’s adventures.
With nearly 20 years of experience and over 200 website projects in his portfolio, Joel brings both creativity and precision to every design. His work balances clean aesthetics with user‑friendly functionality, helping brands shine online. When he’s not crafting standout visuals, Joel enjoys time with his two chihuahuas, Juan Carlos and Maria, who are always close by providing company and inspiration.
Natalie brings over a decade of experience in paid media management, specializing in Google Ads and Meta Ads. For the past five years, she’s been an essential extension of our team, helping clients achieve meaningful growth through data-driven strategy and precise campaign execution. From full account builds to in-depth audits and continuous optimization, she knows how to make every click count. Her calm, methodical approach ensures budgets are invested wisely, and results always have room to improve.
Terri is our go-to expert when it comes to understanding how data moves behind the scenes. With advanced skills in Google Analytics, Tag Manager, and server-side tracking, she ensures every campaign has accurate, reliable performance data. She’s particularly experienced with Shopify integrations, making sure e-commerce tracking is seamless from first impression to checkout. Beyond setup and troubleshooting, Terri transforms data into clarity, preparing reports that help our clients see what’s working, where to pivot, and how to keep improving.
We bring together teammates from multiple marketing and technical disciplines to provide creative solutions that achieve results.
From corporate branding to website design, development to search engine optimization, social media, paid advertising, domain names, email and website hosting, our team gives you the plan you need to get your organization to the next level.
Flight Plan Marketing is a full-service digital agency based in Edmonton, dedicated to helping businesses navigate and thrive in the digital landscape. Just like a flight plan in aviation outlines every detail of a successful journey, we craft tailored marketing strategies that guide your business from where you are to where you want to be. Whether you need a bold new brand, a high-performing website, or a digital ad campaign that delivers real ROI, our team brings together creative and technical expertise to make it happen.
We’re more than just consultants—we’re your wingmen, flying alongside you with smart strategy, clear communication, and a results-driven mindset. From logo design to SEO, from social media to hosting, we provide everything you need to get off the ground and soar.
Our services include:
