Kindness isn’t a campaign
It guides our actions, shapes our team, and defines our partnerships
At Flight Plan Marketing, diversity, equity, and inclusion aren’t buzzwords, they’re baked into everything we do. From how we show up for clients to how we show up for each other, our values of honesty, humility, kindness, and inclusion shape the foundation of our business.
We don’t just say we’re inclusive, we live it, in the people we hire, the way we collaborate, and the way we lead.
Built on Trust
When people feel safe to be themselves, they do their best work
Our team is made up of women in leadership, working moms balancing video calls with school pickups, queer-identifying folks bringing their full selves to the table, and men of curiosity, compassion, and empathy. There’s no expectation to mask, shrink, or conform.
We believe that when people are free to be who they truly are, and supported by teammates who value that authenticity, creativity thrives and culture flourishes.
We don’t just celebrate difference, we depend on it. The perspectives, life experiences, and voices at the table make our work better, richer, and more meaningful.
Pride Always
We don’t add color in June, we carry it with us every day
Our commitment to the LGBTQ2S+ community is visible, not just in what we say, but in how we show up. The progressive pride colors aren’t something we add for June, they’re woven into our branding as a constant reminder of what we stand for: inclusion, visibility, and belonging.
We believe that allyship is a verb. That means showing up even when it’s not easy, listening more than we speak, and using our platform, however big or small, to amplify others.
Leading With Values, Growing With Heart
We bring strategy and heart together to do great work
We believe a values-based business can still be a high-performance business. We lead strategic campaigns, tackle complex marketing problems, and help our clients grow, but we do it with compassion and integrity. That balance is intentional. And it’s part of what makes us different.
Whether we’re launching a new website, crafting a brand voice, or running digital ads, our approach is always people-first. Because marketing, at its core, is about connection, and we’re here to build the kind that lasts.
Walking Together
If You’re With Us, We’re With You
To our clients, collaborators, and peers who share these values: thank you. And to those still figuring out how to show up better, we see you. This work is ongoing. There’s no finish line when it comes to inclusion, but every step forward matters.
So here’s to building businesses where everyone feels like they belong.
🌈 With pride,
The Flight Plan Team
Final Thought
Inclusion isn’t a checklist. It’s a culture. At Flight Plan Marketing, we’re committed to creating a workplace, and a client experience, where kindness leads, differences are celebrated, and everyone feels seen. We know we’re not perfect, and we’re always learning, but we’re proud of the space we’ve built and the people who make it what it is.
Because when we show up with integrity, listen with humility, and lead with care, everyone wins.